If you search the internet you can find promotional codes posted on Wizard101 message boards for free items.
Because I love my readers, I'm going to pass along the info without making you do the hard work. Afterall you deserve something for reading my blog :)
(these don't work any more but they used to.... if you know of any active codes please post them!)
land = free housing item
frog = 500 free gold
summer dragon = an awesome looking large dragon pet
How to Redeem the Codes:
Go to the http://www.wizard101.com
Log in using your username and password.
In the menu under your character name you'll see "Redeem Card or Code". Click on that menu.
A box will pop up with two buttons on it. Click the "Wizard101 Promotional Codes" button.
Enter the code in the box at the bottom and follow the prompts.
If you're in the game, log out and back in again.